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Type of Project
AdvertisingAdvertorialsBrochuresDirect MailNewslettersPress ReleasesPackagingProduct IdentityRadio SpotsSales LettersScriptsSpeechesTestimonialsWeb SitesOther
If other, please specify
What makes you different from your competitors?
Who are your competitors?
Why should customers buy from you?
Do you offer any specialized services?
Do you have noteworthy credentials, affiliates,
Have you won any awards?
Who is your target audience?
Is there a "back end" product
to sell someone after they have purchased your primary product?
What kind of image do you want to reflect?
Conservative/Professional Hip/FunCozy/Family Biz Corporate/Big Biz
Do you have testimonials available from
Can you offer any kind of guarantee (ex:
money back, etc.)?
Can I offer a premium? (ex: free listing
in a directory, free mouse pad, etc.)?
Can we make a special online offer to
create a sense of urgency (ex: discount for buying by a certain date)?
Have you received any media coverage?
Comments Is there anything else you'd like to tell us?